Articles, compositions, systems, and methods using selectively detackified adhesives

ABSTRACT

Adhesive compositions are described which can be selectively detackified or deadened. Articles using such adhesive compositions are also described. Also described are techniques in which select regions of adhesive layers in the articles are detackified. Also described are systems and methods using the various articles and adhesive compositions. And particular label constructions are described.

REFERENCE TO RELATED APPLICATIONS

The present application is a continuation of U.S. patent applicationSer. No. 14/585,365 filed Dec. 30, 2014, which claims the benefit ofU.S. Provisional Patent Application Nos. 61/924,900 filed Jan. 8, 2014,and 62/063,131 filed Oct. 13, 2014, all of which are incorporated hereinby reference in their entireties.

FIELD

The present subject matter relates to techniques for detackifying anadhesive. These techniques and associated aspects can be used in a widerange of applications including selectively deadening a region ofadhesive. The present subject matter also provides various processingequipment to perform the adhesive deadening. In addition, the presentsubject matter provides specific adhesive compositions and articlescontaining the adhesive compositions.

BACKGROUND

A wide range of applications and uses are known for relatively thinlabels or laminates. Such “ultra thin” constructions as known in theindustry offer several benefits including improved aesthetics and lowermaterial cost as a result of a reduction in thickness of one or morefilm layers.

However, processing such ultra thin laminates can lead to a variety ofprocessing difficulties. For example, such thin constructions may resultin die cutting issues and difficulties in maintaining die strike lines.Furthermore, such thin constructions typically exhibit less tensilestrength and thus may tear or fracture.

Besides processing ultra thin constructions, processing difficulties mayalso arise when die cutting labels or other laminates. Typically, labelsare formed from a continuous sheet of adhesive backed facestock. Labelsare formed by die cutting the facestock into desired label shapes. Afterdie cutting, the portion of the facestock not used for labels (typicallyreferred to as “matrix”) is removed. Upon such removal, edge regions ofthe labels (typically referred to as “label rims” or “rims”) are thenexposed. A processing issue that can arise after die cutting adhesivebacked facestock or other adhesive-containing laminates, e.g., labels,is “bleeding.” Bleeding is a phenomenon in which adhesive flows outwardfrom under a region of the cut facestock, laminate, or label around theperiphery or rim of the cut article. The adhesive then typicallycontacts other processing surfaces and can lead to a host of problems.

Accordingly, a need exists for a strategy to avoid or at least reducethe potential of these various problems when processing labels,laminates and the like; and particularly for thin constructions.

SUMMARY

The difficulties and drawbacks associated with previously knownpractices and technologies are addressed in the present articles,adhesive compositions, systems, and methods.

In one aspect, the present subject matter provides a layered assemblycomprising a face layer, a release layer, and a layer of adhesivedisposed between the face layer and the release layer. Upon sufficientexposure to radiant energy, the exposed adhesive undergoes a reductionin tack. At least one of the face layer and the release layer is atleast substantially transparent to an extent such that upon the exposureto radiant energy, the at least one of the face layer and the releaselayer permit radiant energy to pass therethrough to the adhesive.

In another aspect, the present subject matter provides an adhesivecomposition which upon sufficient exposure to radiant energy undergoes areduction in tack. The composition comprises an effective amount offunctionalized emulsion polymer.

In still another aspect, the present subject matter also provides amethod for selectively reducing tack of an adhesive within a layeredassembly. The method comprises providing a layered assembly including(i) a face layer, (ii) a release layer, and (iii) a layer of adhesivedisposed between the face layer and the release layer. The adhesive hasa characteristic such that upon sufficient exposure to radiant energy,the exposed adhesive undergoes a reduction in tack. At least one of theface layer and the release layer is substantially transparent to theradiant energy. The method also comprises irradiating the layeredassembly with the radiant energy such that the radiant energy passesthrough at least one of the face layer and the release layer to theadhesive layer. The irradiated adhesive undergoes a reduction in tack.

In still another aspect, the present subject matter provides a systemfor selectively reducing tack of an adhesive within a layered assembly.The system comprises a layered assembly. The layered assembly includes(i) at least one of a face layer and a release layer which is at leastsubstantially transparent, and (ii) a layer of adhesive disposedadjacent to the at least one face layer and the release layer. Theadhesive layer has a characteristic such that upon sufficient exposureto radiant energy, the exposed adhesive undergoes a reduction in tack.The system also comprises a source of radiant energy. The radiant energyis able to reduce tack of the adhesive in the layered assembly.

In yet another aspect, the present subject matter provides a method forallowing relatively thin labels to be used in a label dispensingoperation in which a release liner is separated from an adhesive face ofthe label and the label is applied to an article to be labeled. Themethod comprises prior to separating the release liner from the adhesiveand label, irradiating at least a portion of the adhesive with radiantenergy, whereby the irradiated adhesive undergoes a reduction in tackand a reduced peel force is obtained upon separating the release linerfrom the adhesive and label.

In still a further aspect, the present subject matter provides a layeredadhesive assembly comprising a face layer, a substrate, and an adhesivelayer disposed between the face layer and the substrate. The adhesiveundergoes a reduction in tack upon sufficient exposure to radiantenergy. The adhesive layer includes a first zone of reduced adhesion, asecond zone of deadened adhesion, and a third zone of non-reduced ornon-deadened adhesion.

In yet another aspect, the present subject matter provides a layeredadhesive assembly comprising a substrate, and an adhesive layer disposedon the substrate. The adhesive undergoes a reduction in tack uponsufficient exposure to radiant energy. The adhesive assembly defines anedge extending around the assembly and the adhesive layer includes atleast one zone of reduced or deadened adhesion, and another zone ofnon-reduced or non-deadened adhesion. The zone of reduced or deadenedadhesion is at least partially located between and exclusively betweenthe zone of non-reduced or non-deadened adhesion and the edge.

In still a further aspect, the present subject matter provides a methodof promoting adhesion between an adhesive article and a surface ofinterest and reducing occurrence of air bubbles along an interfacebetween the adhesive article and the surface of interest. The methodcomprises providing an adhesive article including a substrate and anadhesive layer disposed on the substrate. The adhesive article definesan edge extending around the article. The adhesive undergoes a reductionin tack upon sufficient exposure to radiant energy. The method alsocomprises defining a first zone within the adhesive layer of the articlealong at least a portion of the edge. The method additionally comprisesdefining a second zone within the adhesive layer of the article spacedfrom the edge and located such that the first zone is exclusivelybetween the edge and the second zone. And, the method also comprisesirradiating the first zone of adhesive with radiant energy, whereby theirradiated adhesive undergoes a reduction in tack.

In yet another aspect, the present subject matter provides a method offacilitating removal of an adhesive article from a surface to which thearticle is adhered. The adhesive article includes a substrate and anadhesive layer disposed on the substrate. The adhesive article definesan edge extending around the article. The adhesive undergoes a reductionin tack upon sufficient exposure to radiant energy. The method comprisesdefining a first zone within the adhesive layer of the article along atleast a portion of the edge. The method also comprises defining a secondzone within the adhesive layer of the article spaced from the edge. And,the method additionally comprises irradiating the first zone of adhesivewith radiant energy, whereby the irradiated adhesive undergoes areduction in tack.

In yet another aspect, the present subject matter provides a method ofproducing an adhesive assembly having at least one region of reducedadhesion. The method comprises providing an adhesive assembly comprisinga facestock layer, an adhesive layer, and a release liner. The adhesivelayer is disposed between the facestock layer and the release liner. Theadhesive undergoes a reduction in tack upon sufficient exposure toradiant energy. The method also comprises separating the release linerfrom the adhesive assembly to thereby expose the adhesive layer. Themethod additionally comprises irradiating at least a portion of theadhesive layer to thereby produce at least one region of reducedadhesion. And, the method also comprises recombining the previouslyseparated release liner with the adhesive face of the irradiatedadhesive layer, to thereby produce the adhesive assembly.

In still another aspect, the present subject matter provides a layeredadhesive assembly comprising a face layer defining an outer edge, and anadhesive layer disposed on the face layer. The adhesive undergoes areduction in tack upon sufficient exposure to radiant energy. Theadhesive layer defines one or more regions of deadened adhesiveproviding air egress. The one or more regions of deadened adhesiveextend in a grid pattern in the adhesive layer. The one or more regionsof deadened adhesive extend to the outer edge of the face layer.

In yet another aspect, the present subject matter provides a method ofreducing occurrence of air bubbles along an interface between anadhesive label and a container. The method comprises providing anadhesive label including a face layer defining an outer edge and anadhesive layer disposed on the face layer. The adhesive undergoes areduction in tack upon sufficient exposure to radiant energy. Theadhesive layer defines one or more regions of deadened adhesiveproviding air egress. The one or more regions of deadened adhesiveextend to the outer edge of the face layer. The method also comprisesapplying the adhesive label to a container by contacting the adhesivelayer to the container, whereby air bubbles between the adhesive layerand the container are displaced along the regions of deadened adhesivetoward the outer edge of the face layer.

In still another aspect, the present subject matter provides a layeredadhesive assembly comprising a face layer defining an outer edge, and anadhesive layer disposed on the face layer. The adhesive undergoes areduction in tack upon sufficient exposure to radiant energy. Theadhesive layer defines one or more regions of deadened adhesive adjacentto at least a portion of the outer edge.

In yet another aspect, the present subject matter provides a labeledcontainer comprising a container defining an outer surface, and alayered adhesive assembly disposed on and contacting the outer surfaceof the container. The layered adhesive assembly includes a face layerdefining an outer edge and an adhesive layer disposed between the facelayer and the outer surface of the container. The adhesive undergoes areduction in tack upon sufficient exposure to radiant energy. Theadhesive layer defines one or more regions of deadened adhesive adjacentto at least a portion of the outer edge.

In still another aspect, the present subject matter provides a layeredadhesive assembly comprising a face layer defining a plurality of panelsand an outer edge and at least one fold line separating adjacent panels.The adhesive assembly also comprises an adhesive layer disposed on theface layer. The adhesive undergoes a reduction in tack upon sufficientexposure to radiant energy. The adhesive layer defines one or moreregions of deadened adhesive. At least one of the panels includes aregion of deadened adhesive.

In yet another aspect, the present subject matter provides a labeledcontainer comprising a container defining an outer surface, and alayered adhesive assembly disposed on and contacting the outer surfaceof the container. The layered adhesive assembly includes a face layerdefining an outer edge and at least one fold line separating adjacentpanels, and an adhesive layer. At least a portion of the adhesive layeris disposed between at least one panel of the face layer and the outersurface of the container. The adhesive undergoes a reduction in tackupon sufficient exposure to radiant energy. The adhesive layer definesone or more regions of deadened adhesive.

In still a further aspect, the present subject matter provides a layeredadhesive assembly comprising a substrate and an adhesive layer disposedon the substrate. The adhesive undergoes a reduction in tack uponsufficient exposure to radiant energy. The adhesive assembly defines anedge extending around the assembly and the adhesive layer includes atleast one zone of fully deadened adhesion, at least one zone ofnon-reduced or non-deadened adhesion, and at least one zone of partiallyreduced adhesion.

In yet another aspect, the present subject matter provides a containerdefining an outer surface, and a layered adhesive assembly including asubstrate and an adhesive layer disposed on the substrate. The adhesiveundergoes a reduction in tack upon sufficient exposure to radiantenergy. The adhesive assembly defines an edge extending around theassembly and the adhesive layer includes at least one zone of fullydeadened adhesion, at least one zone of non-reduced or non-deadenedadhesion, and at least one zone of partially reduced adhesion.

As will be realized, the subject matter described herein is capable ofother and different embodiments and its several details are capable ofmodifications in various respects, all without departing from theclaimed subject matter. Accordingly, the drawings and description are tobe regarded as illustrative and not restrictive.

BRIEF DESCRIPTION OF THE DRAWINGS

FIG. 1 is a schematic cross sectional view of an embodiment of a layeredassembly in accordance with the present subject matter.

FIG. 2 is a schematic perspective view of another embodiment of alayered assembly in accordance with the present subject matter.

FIG. 3 is a graph showing reduction in tack of adhesive in accordancewith the present subject matter.

FIG. 4 is another graph showing reduction in tack of adhesive inaccordance with the present subject matter.

FIG. 5 is a schematic perspective view of a system for selectivelydetackifying regions of adhesive in a layered assembly in accordancewith the present subject matter.

FIG. 6 is a schematic perspective view of a layered assembly having aselect region of detackified adhesive in accordance with the presentsubject matter.

FIG. 7 is a schematic detailed cross sectional view of a layeredassembly having a select region of detackified adhesive.

FIG. 8 is a process schematic illustrating a system and method inaccordance with the present subject matter.

FIG. 9 is a schematic perspective view of a roller component inaccordance with the present subject matter.

FIG. 10 is another process schematic illustrating a system and method inaccordance with the present subject matter.

FIG. 11 is another process schematic illustrating a system and method inwhich peel force of certain regions of labels is reduced in accordancewith the present subject matter.

FIG. 12 is a schematic view of a layered adhesive assembly havingmultiple zones of reduced adhesion in accordance with an embodiment ofthe present subject matter.

FIG. 13 is a schematic cross sectional view of the layered adhesiveassembly of FIG. 12.

FIG. 14 is a schematic view of another layered adhesive assembly havingone or more zones of reduced adhesion in accordance with an embodimentof the present subject matter.

FIG. 15 is a schematic cross sectional view of the layered adhesiveassembly of FIG. 14.

FIG. 16 is a schematic perspective view of the adhesive assembly ofFIGS. 14-15 adhered to a surface.

FIG. 17 is a schematic cross sectional view of the adhesive assembly andsurface depicted in FIG. 16.

FIG. 18 is a schematic cross sectional view of the adhesive assembly ofFIGS. 16-17 during removal from the surface.

FIG. 19 is a schematic illustration of a system and process fordelaminating, selectively detackifying one or more regions of adhesive,and relaminating an adhesive assembly in accordance with an embodimentof the present subject matter.

FIG. 20 is a perspective view of a label having a plurality of airegress channels formed along an adhesive face of the label in accordancewith an embodiment of the present subject matter.

FIG. 21 is a partial schematic view illustrating a portion of the labelof FIG. 20.

FIG. 22 is a detailed schematic view of a portion of the adhesive faceof the label of FIG. 20.

FIG. 23 is a perspective view of a container and a label in accordancewith another embodiment of the present subject matter.

FIG. 24 is a view of an adhesive face of the label shown in FIG. 23.

FIG. 25 is a perspective view of another container and a label inaccordance with another embodiment of the present subject matter.

FIG. 26 is a view of an adhesive face of the label shown in FIG. 25.

FIG. 27 is a perspective view of still another container and a label inaccordance with another embodiment of the present subject matter.

FIG. 28 is a view of an adhesive face of the label shown in FIG. 27.

FIG. 29 is a front view of another container and a label in accordancewith another embodiment of the present subject matter.

FIG. 30 is a front view of the label of FIG. 29 partially detached fromthe container to reveal a rear face of the label.

DETAILED DESCRIPTION OF THE EMBODIMENTS

The present subject matter relates to techniques of detackifying or atleast partially deadening an adhesive layer using radiant energy such asUV light and/or electron beam (periodically referred to as “ebeam”energy). In certain embodiments, a layer of UV-sensitive adhesive isexposed to UV light for a certain time period to thereby detackify theadhesive. This technique can be used in a wide range of applicationsincluding selectively deadening a region of adhesive such as along amatrix stripping region. Doing so reduces the amount of delamination orseparation force, between adjoining regions of a layered assembly,labels or other laminates, and thereby enables the use of thinnermaterials (among other advantages). The selected regions of adhesivelayer(s) can be detackified by directing UV light through either or bothof a face layer or a liner layer of a layered assembly. The presentsubject matter also includes directing radiant energy to exposed edgeregions of a laminate or multilayer assembly. The present subject matteralso provides various processing equipment to perform the adhesivedeadening, such as a roller with a UV light included in the roller.Other equipment, methods, and applications are also contemplatedpursuant to the present subject matter. The present subject matter alsoprovides specific adhesive compositions that are sensitive to radiantenergy and particularly UV-sensitive adhesive compositions. Theadhesives can use certain functionalized polymers as described herein toprovide a UV-sensitive emulsion pressure sensitive adhesive (PSA).Sources of UV light include high pressure, medium pressure, and lowpressure mercury lamps, optionally doped with additives to adjust theemission spectrum, and LEDs emitting in the range 200-400 nm. Othersources of UV light are also suitable.

Articles

The articles of the present subject matter comprise one or more layerssuch as a substrate layer that defines a face, and one or more layers orregions of an adhesive that is sensitive to radiant energy as describedherein. The term “sensitive to radiant energy” or “UV-sensitive” orother like term(s) refers to the adhesive having characteristics suchthat upon exposure to certain forms of radiant energy such as UV lightfor example, the adhesive undergoes a reduction in tack level, astypically evidenced as a reduction in its loop tack value. These aspectsare described in greater detail herein.

In describing the extent of exposure to radiant energy, the term “dose”can be used. “Dose” refers to the total amount of applied energy. Forultraviolet light, the units are of the form “energy per area,” forexample, mJ/cm² or kJ/m². In electron beam curing, dose is also ameasure of applied energy, but it is traditionally measured on a massbasis: J/kg, which is called a “Gray,” with abbreviation Gy. In eithercase, dose is an important parameter. The dose is a function of theintensity of the UV or ebeam source, the relative transparency of anyintervening materials, and how long the sample is exposed to the source.Higher intensity, higher transparency or longer time means a higherdose. In many applications, the adhesive is moved past a fixed energysource, so that the speed of motion determines the time under thesource. In these cases faster speed corresponds to lower dose. If doseis held constant, the intensity of the energy source and thecorresponding time needed to apply the dose matters, but this is a minoreffect to that of the overall dose. Typically the dose is applied all atonce by passing under a single energy source or in rapid succession by aseries of energy sources under which the same passes, with the totalexposure time measured in seconds or fractions of seconds. However, aslong as the intensity during each exposure is above a certain threshold,in principal the dose can be applied in multiple exposures separated byminutes or even hours.

UV exposure doses can be measured using a dosimeter such as the UV PowerPuck II from EIT LLC. The sensor of the dosimeter must be covered with asample of the at least partially transparent layer to properly measurethe UV dose actually delivered to the adhesive layer. When measured inthis manner preferred doses are at least 500 mJ/cm² in a UV wavelengthrange appropriate to the one or more photoinitiators. More preferred areat least 250 mJ/cm² and most preferred are at least 150 mJ/cm².

In certain embodiments, the present subject matter provides layeredassemblies comprising a face layer or other substrate, a release lineror “liner” layer, and a layer of radiant energy sensitive adhesivedisposed between the face layer and the liner layer. FIG. 1schematically depicts a layered assembly 10 comprising a face layer 20,a layer of radiant energy sensitive adhesive 30, and a liner layer 40.The face layer 20 defines oppositely directed faces 22 and 24. And theliner layer 40 defines oppositely directed faces 42 and 44. It will beunderstood that the layered assemblies of the present subject matterincluding a layered assembly 10 may also include one or more additionallayers or other components not shown in FIG. 1.

In many embodiments and as described in greater detail herein, one ormore layers for example two layers, in a layered assembly which aredisposed immediately adjacent to the adhesive layer or region are atleast partially transparent to the passage of radiant energy. Forexample, referring to the layered assembly 10 depicted in FIG. 1, one orboth of the face layer 20 and the liner 40 are at least partiallytransparent such that the layer(s) allow UV light to pass through therespective layer(s) to the adhesive. The extent of transmittance of theUV light is such that the adhesive undergoes a reduction in tack level.These aspects are described in greater detail herein.

FIG. 2 is a schematic perspective view of another layered assembly inaccordance with the present subject matter. The layered assembly 100comprises a face layer, a liner layer, and a layer of a radiant energysensitive adhesive disposed between the face layer and the liner layer.The present subject matter provides strategies for selectivelydetackifying one or more regions of adhesive by selectively exposingonly those regions to the radiant energy of interest. For example,referring to FIG. 2, the layered assembly 100 may include one or moreregions at which it is desirable to detackify or at least partiallydeaden the adhesive in those regions and in only those regions. Forexample, the layered assembly 100 can include a perforation line 110. Incertain applications it may be desirable to detackify or at leastpartially deaden the adhesive in a region 115 generally encompassing theline 110. In another example, the layered assembly 100 can include a diecut or kiss cut line 120 that extends through a face layer. A region 125of detackified or deadened adhesive can be readily provided thatencompasses the line 120. This practice can be used to prevent or atleast reduce the potential for adhesive “bleeding” along “rims” or cutedges. It will be understood that the present subject matter includes awide array of different configurations of layered assemblies having oneor more regions or areas of detackified or at least partially deadenedadhesive, and is not limited in any manner to the particular embodimentsdescribed herein or shown such as in FIG. 2. Furthermore, in manyembodiments, the adhesive region(s) or layer(s) to be detackified arelocated within the interior of a layered assembly and thus are boundedby other layers such as a face layer and a liner. However, the presentsubject matter also includes selectively detackifying adhesive region(s)or area(s) that are exposed and not covered by one or more layers. Inaddition, the present subject matter also includes selectivelydetackifying edge regions of the adhesives. For example, referring toFIG. 2, in certain applications it may be desirable to detackify or atleast partially deaden an edge region 117 of the layered assembly 100.This strategy may prevent or reduce adhesive bleeding.

The various articles and layered assemblies of the present subjectmatter comprise (i) one or more layers of a material that issufficiently transparent to permit the passage of select radiant energytherethrough, and (ii) one or more layers of a radiant energy sensitiveadhesive as described herein in greater detail.

A wide array of materials can be used for the transparent orsubstantially transparent material. Nonlimiting examples of lighttransmissive polymeric film materials include for example celluloseacetate butyrate, cellulose acetate propionate, cellulose triacetate,polyether sulfone, polymethyl methacrylate, polyurethane, polyester,polycarbonate, polyvinyl chloride, syndiotactic polystyrene, cyclicolefin copolymers, polyethylene naphthalate, and copolymers or blendsbased on naphthalene dicarboxylic acids. Optionally, the film cancontain suitable mixtures or combinations of these materials. In certainembodiments, a transparent face film of polyethylene terephthalate (PET)or biaxially oriented polypropylene (BOPP) is used. In certainembodiments, it contemplated that glassine paper may be used. Glassineis sufficiently transparent to be used as a transparent backing materialand in certain situations offers advantages over PET. An example of aglassine material is FASSON BG40 liner commercially available from AveryDennison.

The layer through which the radiant energy passes must have at leastsome transparency to the radiant energy. For materials or layers havingrelatively low transparency, a more intense energy source, longerexposure time, and/or slower line speed, or combinations thereof couldbe utilized. For example, if a layer under review only transmitted 50%of the radiant energy, that deficiency could be compensated for bydoubling the intensity of the energy source, or reducing the line speedby a factor of 2, or by a combination of these techniques.

Provided at least one layer in the various articles and layeredassemblies of the present subject matter is sufficiently transparent,other layers may optionally be substantially opaque. Non-limitingexamples of substantially opaque layers would include papers, inks,paints, and pigments, cavitated films such as cavitated BOPP, metalliccoatings and foils, and paper or polymer films with dispersed fillers orpigments.

Radiant Energy Sensitive Compositions

The present subject matter provides adhesive compositions that uponexposure to certain forms of radiant energy, undergo a reduction intack. In many embodiments the adhesive compositions are UV-sensitiveadhesives and undergo a reduction in tack upon exposure to UV radiation.The present subject matter includes adhesive compositions that undergoreductions in tack upon exposure to other forms of radiant energy suchas electron beam. In particular embodiments, the present subject matterprovides emulsion pressure sensitive adhesive compositions which haveproperties that can be selectively adjusted after drying and filmformation. As described herein, typically such adjustment is performedby exposure to radiation such as UV light or from an electron beam. Inmany embodiments of the present subject matter, the reduction in tack isaccomplished by free-radical polymerization which crosslinks thepolymer. This increases the gel content which has the effect of reducingtack.

The adhesive compositions generally comprise emulsion particles. Thepolymers of the present subject matter are prepared by treating anemulsion polymer which includes carboxylic acid functional monomers withan ethylenically unsaturated monomer including an epoxy group in thepresence of a suitable catalyst.

Other methods of introducing ethylenic unsaturation into an emulsionparticle are contemplated. For example, an ethylenically unsaturatedisocyanate or ethylenically unsaturated anhydride in the presence of asuitable catalyst could be used to treat an emulsion polymer whichincludes hydroxyl functional monomers. Alternatively, a suitablecatalyst could be used to transesterify a (meth)acrylic monomer with avinyl alcohol or vinyl ester containing polymer. Other methods onintroducing ehylenic unsaturation into an emulsion particle known tothose of skill in the art are also contemplated in conjunction with thepresent invention.

Suitable emulsion polymers can be prepared via many different processesby one skilled in the art, such as emulsion polymerization, multistageemulsion polymerization, mini-emulsion polymerization, or dispersion ofan existing polymer in water.

Emulsions suitable for the present subject matter may have particlesizes from 50 nm to 1000 nm. In certain embodiments, the particle sizesare from 75 to 700 nm. And, in still other embodiments, the particlesizes are from 200 to 500 nm.

Emulsions suitable for the present subject matter should exhibitpressure sensitive adhesive behavior at the intended use temperatureprior to cure. Pressure sensitive adhesives are generally defined asmaterials which exhibit permanent tack at the intended use temperature.Pressure sensitive adhesives originate from a film forming, elastomericmaterial which combines a high level of tack with an ability to quicklywet the surface to which it is applied. Pressure sensitive adhesivesprovide fast bonding at low to moderate pressure as a result of theirflow characteristics. Pressure sensitive adhesives also exhibitsufficient cohesion and elasticity so that they can be handled andremoved from smooth surfaces without leaving any residue.

Suitable polymers for the present subject matter will have glasstransition temperatures which result in pressure sensitive adhesivebehavior at the intended application temperature. It is well known inthe art to control glass transition temperature by for example monomerselection, and/or proportions of monomers in copolymers.

Suitable carboxylic acid monomers for the present subject matter includeacrylic acid, methacrylic acid, itaconic acid, citraconic acid,acryloxypropionic acid, maleic acid, methacryloxyisopropyl acidphthalate, methacryloxyethyl acid phthalate, acryloxyisopropyl acidphthalate and acryloxyethyl acid phthalate. Combinations of carboxylicacid monomers may be used. Suitable amounts of carboxylic acid monomersrange from 1 to 20 percent based on total monomer. In certainembodiments, the amount of carboxylic acid monomers is within a range offrom 2 to 12 percent. In particular embodiments, the amount ofcarboxylic acid monomers is within a range of from 3 to 10 percent. Alsocontemplated are monomers which may be converted to contain carboxylicacid groups, such as anhydride monomers such as maleic anhydride orreadily hydrolyzed ester containing monomers such as methyl acrylate.

Ethylenically unsaturated monomers containing epoxy groups suitable forthe present subject matter include glycidyl methacrylate, glycidylacrylate, acrylated epoxidized soybean oil, allyl glycidyl ether and3,4-epoxycyclohexyl methyl methacrylate. Combinations of epoxyfunctional monomers may be used. Suitable amounts range from 0.1 to 2equivalents of epoxy to each equivalent of carboxylic acid monomer. Inparticular embodiments, the amount of epoxy functional monomers is from0.2 to 1.5 equivalents. In still other embodiments, the amount of epoxyfunctional monomers is from 0.5 to 1 equivalents.

Suitable catalysts include tetrabutyl ammonium hydroxide, methyltributyl ammonium hydroxide, ammonium hydroxide, tetrabutyl ammoniumchloride, methyltributyl ammonium chloride, triphenyl phosphine andchromium acetate. Other catalysts suitable for reacting epoxies andcarboxylic acids may also be used, and combinations of catalysts may beused.

It may be desirable to add an inhibitor to prevent polymerization of theethylenically unsaturated epoxy functional monomer or premature cure ofthe resulting functionalized latex. Suitable inhibitors includehydroquinone, methoxyhydroquinone, butylated hydroxy toluene,phenothiazine, TEMPO and 4-hydroxy TEMPO (also known as “4HT”).Combinations of inhibitors may be used. Suitable inhibitor levels are 10to 3000 ppm. In certain embodiments, the concentration of inhibitors is20 to 2000. In particular embodiments, the concentration of inhibitorsis 50 to 1000 ppm.

The polymers of the present subject matter may be cured by free radicalpolymerization using methods well known to those skilled in the art.Suitable methods include heating in the presence of a thermal freeradical initiator, exposing to electromagnetic radiation in the presenceof a photoinitiator, or exposure to an electron beam or gamma radiation.In certain embodiments, the polymers are cured by exposure toultraviolet light or electron beam.

Suitable photoinitiators for use with the present subject matter includebenzophenone and benzophenone derivatives, thioxanthone and thioxanthonederivatives such as isopropyl thioxanthone and chlorothioxanthone, arylphosphine oxides such as 2,4,6-trimethylbenzoyldiphenylphosphine oxideand phenyl bis(2,4,6-trimethylbenzoyl)-phosphine oxide, benzoin andbenzoin derivatives, benzil ketals such as Irgacure 651, acetophenoneand acetophenone derivatives such as Irgacure 184, Irgacure 369.

For certain applications, it may be desirable to use a “polymeric”photoinitiator with sufficiently high molecular weight to minimize anymaterial extracting into for example food. Suitable polymericphotoinitiators include Esacure One from Lamberti, Genopol TX-1, GenopolAB-2, Genopol BP-2 from Rahn and Omnipol BP Omnipol SZ, and Omnipol TXfrom IGM Resin.

Other photoinitiators known to those skilled in the art are alsosuitable. It is also contemplated the mixtures of photoinitiators may beused.

Although the present subject matter has been described in associationwith emulsion pressure sensitive adhesives, it is contemplated that incertain applications it may be possible to use a hot melt pressuresensitive adhesive having suitable curing characteristics. It is alsocontemplated that pressure sensitive adhesives based upon solutionpolymers, i.e., solution polymer pressure sensitive adhesives, couldalso be used in accordance with the present subject matter.

Systems and Methods

The present subject matter also provides various methods of selectivelydetackifying one or more regions of adhesive and particularly region(s)of an adhesive layer in a layered assembly. In certain embodiments, themethods of the present subject matter utilize a mask to selectivelydirect radiant energy to one or more regions of a layered assembly or atleast facilitate the formation of detackified adhesive regions. FIGS.5-7 schematically illustrate methods of, and systems for, selectivelydetackifying particular regions of an adhesive layer of a layeredassembly. FIG. 5 schematically depicts a system 200 comprising a source210 or emitter of radiant energy 220, and a mask 230. The system 200 canbe used to selectively detackify region(s) of adhesive within a layeredassembly such as 240. In certain embodiments, the system 200 may includethe layered assembly 240. Specifically, the mask 230 defines one or moreregions 235 that permit the passage of radiant energy 220 from theradiant energy source 210. For example, the passage regions 235 definedin the mask 230 can be in the form of openings or apertures extendingthrough the thickness of the mask 230. Alternatively, the passageregions 235 can be regions of material that permit passage of theradiant energy from one side or face of the mask 230 to the other sideor face. The remaining regions of the mask excluding the passage regions235 should block or at least substantially block the radiant energy. Themask is configured to prevent exposure or keep exposure from the UVlight or other radiant energy below the threshold for tack reduction inregions of the layered assembly that are not to be detackified.

Visual indication provisions can be included or otherwise incorporatedin the layered assemblies to denote regions or areas of deactivation.For example, a color indicator can be used to denote regions or areas ofa layered assembly that have been deactivated or which are to bedeactivated. One or more color indicators can be in the form ofpigments, dyes, inks, or the like which provide a visual indication. Thecolor indicators can be incorporated into particular layers, regions, orcomponents of the layered assemblies. Alternatively or in addition, theone or more color indicators can be applied or otherwise deposited onselect areas or regions of the layered assemblies. It will beappreciated that the present subject matter is not limited to colorindicators as described. Instead, the present subject matter includesany suitable means for denoting regions or areas of deactivation.

The system 200 is used to selectively detackify adhesive region(s)within a layered assembly by positioning the mask 230 between the source210 of radiant energy 220 and the layered assembly 240 such that uponemission of the radiant energy, e.g, UV light, from the source 210, theradiant energy passes through the passage regions 235 defined in themask 230 and irradiates desired region 245A of the layered assembly 240.The mask 230 prevents radiant energy from irradiating other regions ofthe layered assembly 240 besides the desired region 245A. Thus, the mask230 is described herein as providing “exclusive irradiation” of one ormore desired regions of a layered assembly. As will be understood, inmany applications it is desirable to position the mask 230 relativelyclose to and in certain embodiments immediately adjacent to, the layeredassembly 240 to reduce parallax error. And, in particular embodiments ofthe present subject matter, the mask 230 is in contact with the layeredassembly 240.

After exposure, i.e., irradiation, of the selected region 245A of thelayered assembly 240 to radiant energy 220 using the mask 230, adetackified region of adhesive 245B is formed within the layeredassembly 240 as shown in FIGS. 6 and 7. FIG. 7 is a detailed schematiccross sectional view of the layered assembly 240 taken across lineVII-VII in FIG. 6. FIG. 7 schematically depicts the detackified region245B of adhesive 260 disposed between and bounded by a face layer 250and a liner layer 270. In performing the irradiation of the region 245A(see FIG. 5) to form the region 245B, the radiant energy 220, e.g., UVlight, may be directed to a face 252 of the face layer 250 and/or to aface 272 of the liner layer 270.

FIG. 8 schematically depicts another system 300 in accordance with thepresent subject matter. The system comprises a supply 310 of a layeredassembly 320, a station 330 at which selective detackification isperformed, and one or more processing units 340 such as a die cutterwhich cuts or scores the layered assembly within regions which containdetackified adhesive. More specifically, representative operation of thesystem 300 is as follows. Layered assembly 320 is supplied from amaterial source or supply 310 which may be in the form of a roll forexample. The layered assembly 320 is generally as described herein andincludes a layer or regions(s) of a radiant energy sensitive adhesivedisposed between a face layer and a liner layer. The layered assemblyprior to adhesive detackification is shown in FIG. 8 as 320A. Thelayered assembly 320A is transferred from the supply roll in thedirection of arrow A towards the detackification station 330. Thestation 330 generally includes a source of radiant energy and provisionsfor selectively directing the radiant energy to desired areas or regionsof the layered assembly 320. In certain embodiments, the provisionsinclude a mask such as described herein. The layered assembly 320Aenters the station 330 and selective detackification of certain adhesiveregions is performed to thereby produce the layered assembly 320B. Thelayered assembly 320B is then directed to one or more processing unitscollectively shown in FIG. 8 as 340. In certain embodiments, theprocessing units 340 are kiss cutting units or other face layerprocessing units. After passing through the processing unit(s) 340, theprocessed layered assembly shown in FIG. 8 as 320C can be furtherprocessed such as passing through a matrix stripping operation in whichwaste matrix material is separated in the direction of arrow B fromremaining portions of the layered assembly which may for example betransported in the direction of arrow C.

The present subject matter also provides particular components and/orequipment for performing selective detackification of adhesive regionswithin a layered assembly. FIG. 9 schematically depicts a detackifyingroller 400 in accordance with the present subject matter. The roller 400is in the form of a cylinder and defines an outer circumferentialsurface 420 that contacts the layered assembly or other material to beselectively irradiated with radiant energy. The roller 400 is configuredto rotate about an axis of rotation 410. The roller 400 also comprises asource 440 of radiant energy such as an emitter of UV light. The roller400 also defines one or more passage areas or regions 430 along theouter circumferential surface 420 that allow or permit the passage ofradiant energy from the source 440 to the exterior of the roll 400.Thus, upon contact or appropriate placement of a layered assembly to bedetackified along the roll, radiant energy such as UV light from thesource 440 can pass through select regions of the roller, i.e., thepassage regions 430, to the layered assembly and thereby reach certainregions of adhesive within the layered assembly. It will be understoodthat the present subject matter includes a wide array of patterns,shapes, arrangements, and/or configurations for the passage regions 430.Thus, in no manner is the present subject matter limited to theparticular pattern of the passage region 430 depicted in FIG. 9.

In certain aspects of the present subject matter, and when utilizing theroller 400 or similar components, it may be desirable to provide drivecontrols or other control provisions such that the outer surface of theroller rotates in register control with a pattern repeated on thelayered assembly, e.g., label. Insetting controls as known in the artcan also be utilized. Although the embodiments described hereintypically do not require focusing or magnification of the irradiatedradiant energy, focusing and/or magnification provisions are included inthe present subject matter.

The detackifying rollers such as roller 400 can include particularfeatures such as the use of a honeycomb grated surface. The outer rollsurface may be covered with flex plate or foil. For example, it iscontemplated that a template containing artwork or other design(s) couldbe printed or otherwise be formed and positioned about a roll to therebyconstitute the outer roll circumferential surface. The diameter of theroll can be selected to match a particular print or die size or aninteger number of label repeats.

FIG. 10 schematically depicts another system 500 in accordance with thepresent subject matter. The system receives a source or supply (notshown) of a layered material 510A which includes a region of adhesivethat is to be detackified. The layered material 510A is directed in thedirection of arrow D to a detackifying station 520 similar to thepreviously described station 330 in FIG. 8. The detackifying station 520emits radiant energy such as UV light upon select regions of the layeredassembly to thereby reduce the adhesive tack in those regions andthereby produce the layered material 510B having one or more detackifiedregions. It will be understood that the layered material 510A, 510B caninclude print, text, or other indicia on one or more of its faces orregions. The system 500 can optionally include provisions 525 forseparating and/or removing one or more layers such as a release linerfrom the layered assembly. The removed layer may be collected on aroller 530 or other component.

After separation of a liner or other layer via the provisions 525, aremaining portion 510C of the layered assembly is directed to a vacuumroller 540. Prior to, concurrently, or after contact between the portion510C and the roller 540, one or more regions of the portion 510C may befurther exposed to radiant energy such as from a radiant energy source550. The radiant energy source 550 may be the same or different than thesource of radiant energy utilized in the detackifying station 520.

The vacuum roller 540 rotates about an axis 542 and includes vacuumprovisions along certain regions of the outer surface of the roller thatpromote engagement between the layered portion 510C and the roller 540.As is known in the art, the vacuum provisions typically includeapertures along the circumferential outer surface of the roller 540which expose the layered portion 510C (or other material layer or web)to reduced pressure which promotes retention of the layered portion 510Cto the roller 540. Control provisions may be utilized to selectivelyadjust or vary the amount of circumferential surface region of theroller 540 along which the vacuum provisions are provided. Typically, incertain embodiments, the extent of surface region is denoted by angle X,which may be from about 30° to about 180° or more, and often about 90°.This configuration is typically referred to as a segmented vacuumroller.

The system 500 may also comprise a die cutter 560 or other processingcomponent to directly apply cuts, scores, or perforations on the layeredassembly 510C. In many embodiments, the cuts, scores, or perforationsare located within a region of detackified adhesive.

The system 500 may additionally comprise separation provisions 570 forremoving one or more layers from the layered assembly 510C and/orrelamination provisions 572 for incorporating one or more layers withthe layered assembly 510C. The separation provisions 570 remove one ormore layers from the assembly 510C in the direction of arrow E. Therelamination provisions 572 add or incorporate one or more layers withthe assembly 510C in the direction of arrow F. Typically, in manyembodiments, a die cutter is used to cut or form multiple articles fromthe layered assemblies 510C. The articles are then forwarded orotherwise positioned on a transfer belt 580. The speed of the transferbelt 580 is adjusted as desired. In certain embodiments, the linearspeed of the transfer belt 580 is adjusted relative to the rotationalspeed of the roller 540 so as to create a spacing between adjacentarticles. The transfer belt 580 can include vacuum provisions to promoteretention of articles on the belt 580. The transported articles such ascut labels, can be further transported to another process station in thedirection of arrow G. For example, the cut articles, e.g., labels, couldbe transported to a label application station for subsequent attachmentto containers.

In certain applications, it may be necessary or at least desirable toprotect the system, articles, and/or adhesive compositions from ambientUV light such as that from sunlight. However, the intensity of ambientUV is much lower than is typically used in UV processing. Two factorsprotect from unintended tack reduction under such weak exposures. Onefactor is that oxygen inhibits the tack reduction chemistry. Ambient aircontains enough oxygen to suppress the tack reduction until a certainlimiting light intensity is reached. While the detackifying thresholddepends on many factors, in practice, sunlight is far below thethreshold. Another factor relates to use of a free-radical stabilizerwhich can be added to the formulation which provides additionalprotection from low level UV exposure. Many such stabilizers are knownin the art. An example of such is 4-hydroxy TEMPO (“4HT”), used at 200to 2,000 ppm.

The present subject matter includes numerous applications and processingtechniques. For example, in one embodiment, by treating, i.e., exposureto select radiant energy, matrix areas of webs, the material propertiesof the matrix can be altered. This can be used to allow or promoteeasier removal of the matrix during a matrix stripping operation. Thisstrategy may be useful when processing ultra thin constructions. Suchaltering of the material properties include, but are not limited to,reducing the release force and increasing mechanical properties of thematrix. Furthermore, in particular applications the face layer thicknesscan be reduced, thereby reducing costs.

In another embodiment, a label surface may be treated, i.e., exposed toselect radiant energy, with the exception of an edge of the label. Thetreatment reduces the peel force of the label at a central orintermediate area, thus, promoting removal of the label from a containerafter use and once a corner of the label is lifted.

In another embodiment, a matrix is treated, i.e., exposed to radiantenergy, along with a rim or edge portion of a label to prevent or atleast reduce the potential of bleeding.

In yet another embodiment, a layered assembly is provided havingmultiple layers of adhesive and particularly two layers of adhesive. Onelayer of adhesive is a radiant energy sensitive adhesive. The peel forceassociated with the layered assembly can be selectively reduced bytreating the entire label, without such treatment being confined tospecific label areas. For example, a dual adhesive layer having aUV-sensitive adhesive layer disposed as a face layer or alongside atransparent face film or label is provided at a coatweight of 13 g/m². Asecond adhesive layer is provided along the UV-sensitive adhesive layerat a coatweight of 2 g/m². Alternatively, the second adhesive layer canbe applied upon a container or bottle. The film or label is applied tothe container and then treated, i.e., exposed to UV radiation, to deadenthe UV-sensitive adhesive. This reduces the effective adhesive to acoatweight of 2 g/m² after treatment.

Another embodiment relates to forming a tray or container such as bymolding so as to include a lid having a radiant energy sensitiveadhesive layer that is selectively deadened in areas at which thecontainer contents may contact the lid. The remaining portions of thelid are not treated so that those regions of the lid remain tacky andcan seal or otherwise adhere the lid to the container.

In another embodiment, a dual layer adhesive system is coated such thata layer of the radiant energy sensitive adhesive is along an outer orface side, dried, and then treated on a conventional lamination machine.The previous reference to “treated” refers to exposing the radiantenergy sensitive adhesive to certain radiant energy to thereby detackifyor at least partially deaden that adhesive layer. The materialcontaining such adhesive layers could be self wound. A self woundmaterial can be used to laminate a printed film, for examplepolypropylene PP20 with reverse print on an inside face. An advantage ofthe resulting construction as compared to currently available materialsis that one film layer can be eliminated. An example of applications forsuch labels and techniques includes beer and beverage labels in whichover-lamination as known in the art is typical. The self wound materialmay alternatively, be printable by itself.

In accordance with the present subject matter, the reduction in adhesivetack can be specified relative to the tack prior to exposure to radiantenergy. The present subject matter includes a reduction in tack of from1% to 99%. For many applications, suitable reductions in tack aregreater than 30%. Typically, reductions in tack are greater than 50%.And in certain embodiments, reductions in tack are greater than 75%. Inparticular embodiments, reductions in tack are greater than 90%. All ofthese tack reductions are relative to the initial tack of the subjectadhesive prior to exposure to radiant energy. The minimum tack reductionwill be a function of the specific application, the strength of thefacestock used, and the starting tack of the adhesive. Tack can bequantified using a number of different tests or procedures. A typicalmethod is Method PSTC-5 from “Test Methods for Pressure SensitiveAdhesive Tapes,” 15^(th) Edition, from the Pressure Sensitive TapeCouncil. This method is typically referred to as “Loop Tack” by those inthe art.

The present subject matter can also be utilized to prevent or at leastreduce the potential of adhesive bleeding. As previously describedherein, after die cutting adhesive laminates or facestock, a commonproblem is adhesive bleeding along peripheral or rim portions of the cutarticles. Use of the present subject matter in which edge or rim regionsof adhesive are selectively detackified dramatically reduces their flowtendencies. Thus, by exposing cut edges of labels for example to radiantenergy such as UV light as described herein, the potential for bleedingalong those regions can be significantly reduced.

In yet another embodiment, aspects of the present subject matter areutilized to promote label dispensing and enable thinner face materialsto be dispensed. Generally, for applications involving separation of aliner, backing, or other layer from an adhesive label; by selectivelydetackifying a leading edge of the label, a reduced peel force can beachieved upon separation of the label from a liner for example. Reducedpeel forces can lead to decreased tearing or damage of labels duringdispensing and may also enable the use of thinner labels or enable awider array of materials to be used as labels.

FIG. 11 is a process schematic illustrating a label having its leadingedge adhesion reduced by selective detackification as described herein.FIG. 11 also illustrates conventional dispensing of the same labelwithout selective detackification. Specifically, FIG. 11 depicts asystem 600 comprising a source of labels 605 with a release liner,provisions for separating a label and a liner such as a peel plate 610typically used to facilitate separation of the liner from the label, andprovisions 615 for collecting the liner after separation from the label.Linered labels which have been selectively detackified are directed fromthe source 605 and directed to the peel plate 610 as shown by arrow A.It is also contemplated that the label may be selectively detackifiedafter dispensing from the source 605. As a selectively detackified labelpasses over a distal edge 612 of the peel plate 610, the liner istransported in the direction of arrows B and C and subsequentlycollected at 615. The label(s) are directed as shown by arrow D towardone or more articles to be labeled such as a bottle 620.

FIG. 11 also illustrates comparison of label dispensing and applicationof selectively detackified labels to label dispensing and application ofconventional labels. A conventional label without selectivedetackification is shown passing from the peel plate 610 in thedirection of arrow E to an article to be labeled such as a bottle 625.

Selective detackification in accordance with the present subject mattercan be performed upon one or more region(s) of labels from the source605. In many applications, selectively detackifying a leading edge of alabel prior to separation of a liner, such as prior to the labelreaching the distal edge 612 of the peel plate 610 results in a reducedpeel force along the label leading edge, thereby allowing thinner labelsto be used.

In still another embodiment, aspects of the present subject matter areutilized to provide various layered adhesive assemblies in which one ormore regions of an adhesive are selectively detackified as describedherein. FIGS. 12-13 schematically illustrate a layered adhesive assembly700 which can for example be in the form of a coupon or other articlehaving a first region which is separated from a remaining region andwhich such separation may be facilitated by providing a pull tab orother grasping member. The layered adhesive assembly 700 comprises aface layer 705, a substrate 710, and a layer or region of adhesive 715disposed therebetween. One or more of these layers can be transparentand/or substantially transparent. It will be understood that the layeredassembly 700 may comprise additional layers, and in many applicationswill include print, indicia, and/or other decorative or informationalitems. One or more regions or portions of the adhesive 715 areirradiated as described herein so as to reduce adhesion between the facelayer 705 and the adhesive 715, and/or the substrate 710 and theadhesive 715. FIG. 12 depicts a zone 720 having such reduced adhesion.One or more lines or regions 730 can be formed or produced in the facelayer 705 which may facilitate separating the portion of the layer 705within the zone 720 of reduced adhesion from adjacent or borderingportions of the layer 705. The lines or regions 730 can be in the formof scores, cuts, or other weakening of the face layer 705. The lines orregions 730 generally extend around at least a portion of the zone 720.The layered assembly 700 can also include one or more regions orportions of the adhesive 715 which are irradiated as described herein soas to deaden adhesion, or substantially so, between the face layer 705and the adhesive 715, and/or the substrate 710 and the adhesive 715.FIG. 12 further depicts a zone 725 having such deadened adhesion. One ormore lines or regions 735 can be formed or produced in the face layer705 which may facilitate separating the portion of the layer 705 withinthe zone 725 of deadened adhesion from adjacent or bordering portions ofthe layer 705. The line or region 735 generally extends around at leasta portion of the zone 725. The lines or regions 735 can be the same as,or similar to, the previously described lines or regions 730. The zonesof differing adhesion, e.g., zones 720 and 725 can be contiguous orimmediately adjacent to one another. Alternatively, the zones ofdiffering adhesion can be separated by one or more regions of adhesivewhich are not reduced or deadened in their adhesiveness or tack. Theregion(s) of adhesive which are not deadened or reduced in adhesion mayconstitute a third type or class of zones. An example of the adhesiveassembly 700 is an assembly of a coupon, e.g., 720, which can be easilytorn or separated from a carrier, e.g., 710, using a pull tab, e.g.,725.

FIGS. 14-15 schematically depict another layered adhesive assemblyhaving one or more zones of reduced or deadened adhesion in accordancewith another embodiment of the present subject matter. Specifically, alayered adhesive assembly 750 comprises an adhesive layer 755 and asubstrate 760. The assembly 750 may comprise one or more other layers.Any one or more of the layers can be transparent or substantiallytransparent. The adhesive assembly 750 includes one or more zones 765 ofadhesive which has not been reduced in its adhesiveness and at least oneother zone 770 of reduced adhesion or deadened adhesive. The zones 765and 770 are generally separated by one or more lines or regions 757.Generally, the non-reduced adhesion or non-deadened zone(s) 765 iscentrally located or at least defined within an interior region of theassembly 750 and thus is not immediately adjacent to an edge 775. Anexample of the adhesive assembly 750 is a graphic article havingmultiple regions of adhesive, e.g., non-deadened or non-reduced adhesionzones 765, and one or more peripheral edge regions of adhesive, e.g.,770, which have either been reduced in adhesion or deadened as describedherein. Such adhesive articles may find wide application as the area(s)of reduced or deadened adhesiveness allow passage of air duringapplication of the article to a surface of interest, i.e., contactingthe adhesive layer, e.g., layer 755, to the article. Such adhesivearticles may also find wide application because after their application,one or more peripheral edge regions, e.g., regions 770 extending alongedge 775, can be lifted from the surface to which the article wasapplied to thereby expose the adhesive regions, i.e., zone(s) 765, andfacilitate selective deadening of those regions as described herein topromote removal of the adhesive assembly from the surface.

FIGS. 16 and 17 schematically depict application of the adhesive article750 to a surface 790. During and after application, i.e., contacting theadhesive layer 755 with the surface 790, one or more air egress channelsmay result which promote and/or allow expelling of air schematicallyshown as arrows 780 along the interface between the adhesive layer 755and the surface 790. Specifically, the one or more zone(s) 770 ofreduced adhesiveness or deadened adhesive extending along edge 775facilitate air egress. More specifically, in many embodiments, theadhesive assembly 750 includes one or more zones of reduced or deadenedadhesion which are at least partially located between and exclusivelybetween the zone of non-reduced or non-deadened adhesion, for examplezone 765, and the edge 775. And in particular embodiments, the zone(s)of reduced or deadened adhesion is immediately adjacent to the zone(s)of non-reduced or non-deadened adhesion. In certain versions, thezone(s) of non-reduced or non-deadened adhesion is entirely surroundedby the zone(s) of reduced or deadened adhesion.

Referring further to FIG. 16, the present subject matter also providesmethods of promoting adhesion between an adhesive article and a surfaceof interest and reducing occurrence of air bubbles along an interfacebetween the article and the surface. The method comprises defining oneor more interior zones of adhesive spaced from an edge of the articleand one or more zones between the edge and the interior zone(s) ofadhesive. The zone(s) along the article edge(s) is then irradiated toselectively detackify the adhesive to reduce its adhesion or to deadenthe adhesive as described herein. The area(s) in which the adhesive hasbeen reduced in adhesion or deadened, e.g., the edge zone(s), permit airegress during and after application of the article to a surface.Promotion of air egress reduces the occurrence of air bubbles along theinterface between the adhesive layer and the surface.

FIG. 18 schematically illustrates removal of the adhesive article 750which may for example be a label, from the surface 790. In this removaltechnique, a portion of the article 750 and particularly a portion alongedge 775, is pulled in the direction of arrow A away from the surface790 to thereby expose at least a portion of the adhesive 765. Theportion of adhesive 765 that is exposed is exposed along an interface766 generally defined between the adhesive 755 and the surface 790. Theexposed adhesive 755 can then be irradiated as described herein toselectively detackify and/or deaden the adhesive to provide for easyremoval of the article 750 from the surface 790.

The present subject matter includes exposing the adhesive to radiantenergy prior to label application, during label application, after labelapplication, or any combination thereof. For example, a label havingadhesive as described herein which can be detackified or deadened uponsufficient exposure to radiant energy, can be applied to a surface ofinterest. After application removal of the label from the surface can bepromoted by exposing the adhesive to radiant energy. Such exposure canbe performed by directing radiant energy along the interface between thelabel and the surface such as schematically depicted in FIG. 18, and/orby directing radiant energy through a front substrate such as substrate760, and/or by directing radiant energy through the surface to which thelabel is adhered, i.e., towards a rear face of the label.

The present subject matter includes variant configurations of thelayered adhesive assembly such as the assembly 750 depicted in FIGS.14-15. For example, the zones 765 and 770 could be reversed such thatzone 770 could include adhesive that has not been reduced in adhesion ordeadened and zone 765 could include adhesive that has been reduced inadhesion or deadened. Thus, in such a variant embodiment, the layeredadhesive assembly includes an interior zone of low tack adhesive whichhas been deadened or reduced in adhesion by exposure to radiant energy,and an exterior zone of high tack adhesive. In particular versions ofthis variant embodiment, the high tack zone surrounds the interior lowtack zone, and the high tack zone may also extend immediately adjacentto an outer edge of the layered assembly. Such label configurationsprovide easy and “clean” removal of the label from a surface to whichthe label was previously applied.

FIG. 19 schematically illustrates a system 800 and method for performingone or more delamination and relamination operations using an adhesiveassembly including a facestock layer, a release liner, and an adhesivethat undergoes a reduction in tack upon sufficient exposure to radiantenergy. The system 800 comprises an inlet 805 at which an adhesiveassembly is provided. The adhesive assembly is directed to delaminationprovisions 810 in which the release liner is separated from the adhesivelayer. The resulting facestock layer having an exposed adhesive face isdirected to a rotary mask 830, which can be for example in the form ofthe system described in conjunction with FIG. 9 herein. The adhesivelayer is then selectively irradiated with sufficient radiant energy tothereby selectively detackify one or more regions of the adhesive layer.After selective detackification, the adhesive assembly is directed torelamination provisions 840 at which the facestock and selectivelydetackified adhesive layer are combined with a release liner 850, and inmany applications, the same release liner that was previouslydelaminated at provisions 810. The produced adhesive assembly can bewound into a roll form.

The present subject matter also provides a variety of labels uniquelysuited for particular applications. For example, the present subjectmatter can be used to form one or more air egress passages, regions, orchannels along an adhesive face of a label. The air egress regions canextend across one or more portions of a label face, and typically extendfrom an interior face region to one or more edges. As will beappreciated, providing air egress regions facilitates and promotesremoval of air from between the label and a surface to receive the labelduring and after label application. Removal of air bubbles, otherwisetrapped between the label and the surface, reduces the occurrence oflabel blisters, visible air bubbles under the label, and other labeldefects.

FIGS. 20-22 illustrate a label 900 in accordance with an embodiment ofthe present subject matter having one or more regions 905 for airegress. The label comprises a label face layer or substrate 920 having alayer of adhesive 910 as described herein. Upon sufficient exposure toradiant energy, the exposed adhesive undergoes a reduction in tack. And,upon sufficient exposure to radiant energy, the exposed adhesive becomesadhesively deadened. The air egress regions or “lanes” 905 can be formedusing a variety of techniques including for example, a mask as shown inFIG. 5 or a detackifying roller as depicted in FIG. 9. The air egressregions or lanes 905 extend to one or more edges 902 of the label 900,and specifically to the outer edge(s) of the face layer 920. The airegress regions 905 can be formed in nearly any pattern such as a gridpattern depicted in FIGS. 20 and 22. However, the present subject matterincludes forming the air egress regions in non-uniform arrangements.Typically, if the air egress regions 905 are formed in a grid pattern,each region or lane 905 of deadened adhesive has a width such as w₁and/or w₂ of from about 500 microns up to about 10,000 microns. However,it will be appreciated that the present subject matter includes airegress regions having widths less than 500 microns and/or greater than10,000 microns. For patterns of air egress regions, such as a gridpattern depicted in the referenced figures, the air egress regions 905may have multiple or different widths such as w₁ being a first width andw₂ being a second width. In particular applications, it may bebeneficial to form air egress regions having a relatively long length tohave a width greater than the width of air egress regions which areshorter in length. Furthermore, if a grid pattern is used, the gridpattern may be non-uniform such that the spacing or distance betweenadjacent air egress regions or lanes 905 is different at variouslocations along the adhesive face. Upon application of the adhesivelabel to a container, air bubbles between the adhesive layer and thecontainer are displaced along the regions of deadened adhesive towardthe outer edge of the label. Labels such as label 900 will find wideapplication and particularly for freshly blown high density polyethylene(HDPE) and polyethylene terephthalate (PET) bottles or containers.Labels such as label 900 will also find wide application as pressuresensitive labels which exhibit improved “wipedown” as a result ofincreased air egress under the applied label. Furthermore, labels suchas label 900 will find particular application where improved “laydown”and wet-out is desired, such as for many labeling applications involvingclear containers.

Adhesive assemblies or labels described herein such as those depicted inFIGS. 14-18 and 20-22 can be used in various methods and techniques forreducing occurrence of air bubbles between a label and a surface towhich the label is applied. Generally, the methods involve providing alabel that includes one or more regions of adhesive as described herein,and in which select regions of the adhesive have been deadened orreduced in adhesion. In particular embodiments, one or more air egressregions such as channels 905 depicted in FIGS. 20 and 22 are formed. Thelabel is applied to the surface and any air bubbles between the adhesivelayer and the surface are displaced along the regions of deadenedadhesive toward the outer edge of the label. In certain applications,displacement of air bubbles can be promoted by wiping the outer face ofthe label.

The present subject matter also provides labels with one or moreadhesive regions which have been exposed to radiant energy to therebyform region(s) of reduced tack or deadened adhesive. Incorporation ofsuch aspects enable the use of non-traditional labels such as labelswhich extend outward from a container face, labels which can be foldedoutward from a container surface, and labels that can contain text,designs, and/or markings along a rear face of the label for viewing.FIGS. 23 and 24 depict a container A having an outer surface with alabel 930 adhered thereto. The label 930 defines an outer edge 931, afront face 932 and an oppositely directed rear face 934. The label 930includes a layer of adhesive as described herein along its rear face934. The adhesive is selectively exposed to radiant energy to form oneor more regions of deadened adhesive such as region 937 adjacent theedge 931 or a portion thereof while leaving one or more regions ofnon-deadened adhesive 936. The regions 936 and 937 are separated by aborder 933 which may also constitute a fold line for the label. Thus forexample, a lower region of the label 930 can be folded or extendedoutward from the container A to reveal a rear face of the label whichcan include additional text, designs or the like. The lower region 937of deadened adhesive is defined along a lower edge portion of the outeredge 931. The present subject matter includes versions in whichregion(s) of deadened adhesive extend along top portions, side portions,bottom portions, or combinations thereof, of the outer edge.

FIGS. 25-26 illustrate another embodiment of a label 940 and containerA. In this version, a rear adhesive face of the label 940 is selectivelydeadened as described herein to form an upper region 946 adjacent anouter edge 941 in which the adhesive has been deadened, and a lowerregion 947 in which the adhesive has not been deadened or reduced intack. The label defines a front face 942 and an opposite rear face 944.Upon application to the container A, an upper region of the label 940may extend outward from the container A, and can in certain instances,hang or be folded downward to reveal a portion of the label rear face944. The label can also be adhered to a container such that the upper,top region of the label containing one or more regions of deadenedadhesive extends above the container, and the lower region of the labelcontaining nondeadened adhesive is used to adhere the label to thecontainer. In many applications, the region(s) of deadened adhesive canalso include text, indicia, designs or other markings. The regions 946and 947 may be separated by a border 943 and thus upon label applicationto the container A, the upper portion of the label may be folded orotherwise deformed along the border 943. The upper region 946 ofdeadened adhesive is defined along an upper edge of the outer edge 941.Labels such as labels 930 and 940 depicted in FIGS. 23-26 can be used invarious point-of-purchase (POP) applications. Various point-of-purchaselabels are described in WO 2012/123814. The present subject matterincludes a wide array of labels and is not limited to those describedherein or shown in the noted figures. For example, the present subjectmatter includes labels which include lateral or side regions of deadenedadhesive.

The present subject matter also provides expanded content labels (ECL)in which one or more region(s) of a label can be accessed to revealadditional label region(s) that are covered or not exposed when thelabel is in its initial applied configuration to a container. In manyapplications, an expanded content label includes one or more rear facesof the label which can be accessed to reveal additional text orinformation printed thereon. For example, FIGS. 27 and 28 illustrate alabel 950 adhered to a container X. The label 950 defines a plurality ofpanels A-E along one face, and another plurality of panels F-J alonganother face. Panel A includes an adhesive as described herein which isnot deadened, or may include a conventional adhesive. Generally, thelabel defines one or more fold lines that separate adjacent panels. Inmany embodiments, the panels can include text, designs, and/or indiciaon one or more of the panels. And in certain label versions, the variousprinting or markings are provided on adjacent panels which are separatedby a fold line. In certain label versions, the one or more regions ofdeadened adhesive are surrounded by non-deadened adhesive. The label 950is folded such as Z-folded into a relatively flat configuration andadhered along panel A to the container X. The panel J is exposed alongthe outer surface of the container, and covers or substantially coversall remaining panels of the label 950. The selective adhesive deadeningtechniques and aspects described herein can be used to form a region ofdeadened adhesive 954 defined within an adhesive border 952, within apanel C of the label; and another region of deadened adhesive 964defined within an adhesive border 962, within a panel E of the label950. A tab 966 with non-deadened adhesive can be included with the label950 such that upon folding the label, and adhering the label to thecontainer X along panel A, the tab 966 is adhered to the container X toretain the label in its folded configuration. As will be appreciated, aconsumer can access additional text and/or product information on one ormore of panels G, B, C, H, I, and E by releasing the tab 966 andextending the label 950 from the container X.

FIGS. 29 and 30 illustrate another example of an expanded content labelin accordance with another embodiment of the present subject matter.FIGS. 29 and 30 illustrate a label 970 adhered to container Y. The label970 defines a front face 971, an oppositely directed rear face 973, andan outer edge 977. A layer of adhesive as described herein extends alongthe rear face 973. Various zones are defined along the adhesive layerand along the rear face 973 of the label 970. A first zone 972 includesadhesive which has not been exposed to radiant energy and thus is notreduced in adhesion or deadened. A conventional adhesive can be used inthe zone 972. A second zone 974 includes adhesive which has been fullydeadened or substantially so. Various text, indicia, logos, and/ordesigns can be provided within the second zone 974 along the rear face973 of the label 970. A third zone 976 includes adhesive which has beenpartially reduced in adhesion to thereby provide a removable bond upondetachment from the container Y as shown in FIG. 30. Thus, for label970, the zone 976 of reduced adhesion extends immediately alongside theouter edge 977 and provides a removable tab portion for the label 970.As shown in FIG. 30, the label 970 can be partially detached from thecontainer Y by pulling the portion of the label at which zone 976 islocated, away from the container to thereby expose or reveal the zone974 along the rear face 973 of the label 970. It will be understood thatthe present subject matter includes a wide array of configurations oflabels with various arrangements and locations of zones of (i) reducedadhesion, (ii) completely deadened adhesive, and (iii) non-reducedadhesion or non-deadened adhesive. That is, in no way is the presentsubject matter limited to any of the representative embodimentsdescribed or shown herein.

EXAMPLES Example 1 Evaluation of Adhesives

A series of investigations were performed to evaluate a particularadhesive and its ability to be selectively detackified by exposure to UVradiation. Specifically, layered assemblies of face stock, a releaseliner, and a layer of an adhesive disposed between the face stock andthe release liner were prepared. UV radiation at various dosages wasthen directed through either the face stock layer or the liner layer tothereby detackify the adhesive. Layered assemblies in accordance withthe present subject matter using a UV-sensitive adhesive were comparedto corresponding assemblies using an adhesive not sensitive to UVradiation. Table 1 summarizes the layered assemblies.

TABLE 1 Summary of Constructions of Samples 1-8 Sample Adhesive FaceStock Liner 1 UV-sensitive SC 56 gsm PET-23 2 Not UV-sensitive SC 56 gsmPET-23 3 UV-sensitive Metallized PET-23 4 Not UV-sensitive MetallizedPET-23 5 UV-sensitive Vellum PET-23 6 Not UV-sensitive Vellum PET-23 7UV-sensitive MC Prime Coat PET-23 8 Not UV-sensitive MC Prime CoatPET-23

The UV-sensitive adhesive used in Samples 1, 3, 5, and 7 was prepared bya method described in Example 2. Specifically, the method involved firstbuilding an emulsion polymer of composition 76% ethyl hexyl acrylate,12% methyl methacrylate, 6% methyl acrylate, 6% methacrylic acid, 0.02%ethylene glycol dimethacrylate, and 0.02% n-dodecylmercaptan (76 EHA/12MMA/6 MA/6 MAA/0.02 EDGMA/0.02 nDDM). This material was then treatedwith an additional 3.5% GMA, using a procedure similar to that taught inU.S. Pat. No. 5,306,744. An effective amount of a photoinitiator (a50/50 mixture of bis(2,4,6-trimethylbenzoyl)-phenylphosphineoxide and2-hydroxy-2-methyl-1phenyl-propan-1-one which is commercially availablefrom Ciba Specialty Chemicals as DAROCUR 4265) is then added. The otheradhesive used in Samples 2, 4, 6, and 8 was S692N available from AveryDennison. S692N has composition 81% ethyl hexyl acrylate, 12% methylmethacrylate, 6% methyl acrylate, 1% acrylic acid, 0.4% ethylene glycoldimethacrylate, and 0.02% n-dodecylmercaptan (81 EHA/12 MMA/6 MA/1AA/0.4 EGDMA/0.02 nDDM).

The PET-23 liner was polyethylene terephthalate (PET) film having athickness of 23 μm.

Face stock materials SC 56 gsm is available from FASSON and metallizedpaper is also available commercially.

The vellum face stock was noncoated paper grade.

MC Prime Coat is coated paper grade.

Referring to FIG. 3, Samples 1 and 2 were exposed to increasing dosagesof UV radiation. The adhesive layers of each sample were irradiated withUV radiation that passed through their liner layers. At designatedintervals during such exposure, loop tack measurements of the irradiatedadhesive faces were obtained. Dose in FIGS. 3 and 4 is calculated usinga lamp intensity in W/m or W/inch and the speed of the moving web inm/s. 1 W/m equals 1 J/s. Dividing the intensity with the web speedresults in J/m² as the units for dose. As demonstrated in FIG. 3, Sample1 exhibited a significant reduction in loop tack with increasingexposure to UV radiation. In contrast, Sample 2 exhibited a relativelyconstant loop tack value that did not significantly change duringincreasing exposure of UV radiation.

Referring to FIG. 4, regardless of whether UV radiation was directedthrough a PET-23 liner, vellum face stock, or MC Prime face stock, thesamples utilizing a UV-sensitive adhesive, i.e., Samples 3, 5, and 7,all exhibited a significant reduction in loop tack upon increasingexposure to UV radiation. This behavior is significantly different thanthat of Samples 4, 6, and 8 which utilized an adhesive that was notUV-sensitive.

Samples 1-4 (SC 56 gsm and metallized paper) demonstrate exposurethrough the PET-23 side. Both face stock materials (SC 56 gsm andmetallized paper) have a high optical opacity and the UV light isblocked from the face stock side.

Samples 5-6 (vellum and MC Prime Coat) demonstrate exposure through thepaper side (face stock) as the opacity is close to 80%.

In another evaluation, functionalization of an emulsion polymer wasinvestigated.

Example 2 Functionalization of Emulsion Polymer

611 g of an emulsion polymer with composition 76 EHA/12 MMA/6 MA/6MAA/0.02 EGDMA/0.02 nDDM with particle size 350 nm and 57% solids wasintroduced into a resin kettle fitted with a reflux condenser andmechanical stirrer. 3.12 g of 19% ammonia in water was added (0.15equivalents, based on MAA), followed by 8.22 g of 55% tetrabutylammoniumhydroxide in water (0.075 equivalents based on MAA). The mixture wasstirred and heated to 80° C.

A solution of 0.35 g 4-hydroxy TEMPO in 21.5 g glycidyl methacrylate(6.4% based on polymer, 0.65 equivalents based on MAA) was added to theheated mixture over a 15 minute period. The mixture was stirred at 80°C. for four hours, then cooled to room temperature.

Many other benefits will no doubt become apparent from futureapplication and development of this technology.

All patents, published applications, and articles noted herein arehereby incorporated by reference in their entirety.

As described hereinabove, the present subject matter solves manyproblems associated with previous strategies, systems and/or devices.However, it will be appreciated that various changes in the details,materials and arrangements of components, which have been hereindescribed and illustrated in order to explain the nature of the presentsubject matter, may be made by those skilled in the art withoutdeparting from the principle and scope of the claimed subject matter, asexpressed in the appended claims.

What is claimed is:
 1. A layered adhesive assembly comprising: a facelayer defining an outer edge extending around the assembly, a frontface, and an oppositely directed rear face; an adhesive layer disposedon the rear face, the adhesive undergoing a reduction in tack uponsufficient exposure to radiant energy; wherein the adhesive layerincludes a zone of adhesion, the zone of adhesion is selected from thegroup consisting of at least one zone of fully deadened adhesion, atleast one zone of non-reduced or non-deadened adhesion, at least onezone of partially reduced adhesion, and combinations thereof.
 2. Thelayered assembly of claim 1 wherein the adhesive layer includes at leastone zone of fully deadened adhesion, at least one zone of non-reduced ornon-deadened adhesion, and at least one zone of partially reducedadhesion.
 3. The layered assembly of claim 1 wherein the zone of fullydeadened adhesion is between the zone of non-reduced or non-deadenedadhesion and the zone of partially reduced adhesion.
 4. The layeredassembly of claim 1 wherein the adhesive layer includes at least onezone of partially reduced adhesion and at least one zone of non-reducedor non-deadened adhesion.
 5. The layered assembly of claim 4 wherein thezone of partially reduced adhesion is located adjacent to the zone ofnon-reduced or non-deadened adhesion.
 6. The layered assembly of claim 1wherein the zone of fully deadened adhesion is located adjacent to theedge.
 7. The layered assembly of claim 1 wherein the zone of partiallyreduced adhesion is located adjacent to the edge.
 8. The layeredassembly of claim 1 wherein the adhesive layer includes at least onezone of fully deadened adhesion and at least one zone of non-reduced ornon-deadened adhesion.
 9. The layered assembly of claim 8 wherein thezone of fully deadened adhesion is adjacent to the zone of non-reducedor non-deadened adhesion.
 10. The layered assembly of claim 8 whereinthe zone of fully deadened adhesion extends along at least one of a topportion, a side portion, a bottom portion, or combinations thereof, ofthe outer edge of the face layer.
 11. The layered assembly of claim 1further comprising at least one of indicia, designs, text, orcombinations thereof appearing within the zone of fully deadenedadhesion.
 12. The layered assembly of claim 1 further comprising atleast one of indicia, designs, text, or combinations thereof appearingwithin the zone of partially reduced adhesion.
 13. The layered assemblyof claim 1 wherein the adhesive comprises an effective amount offunctionalized emulsion polymer.
 14. The layered assembly of claim 13wherein the functionalized emulsion polymer is prepared by treating anemulsion polymer having carboxylic acid functional monomers with atleast one ethylenically unsaturated monomer including an epoxy group inthe presence of a suitable catalyst.
 15. The layered assembly of claim14 wherein the carboxylic acid functionalized monomers are selected fromthe group consisting of acrylic acid, methacrylic acid, itaconic acid,citraconic acid, acryloxypropionic acid, maleic acid,methacryloxyisopropyl acid phthalate, methacryloxyethyl acid phthalate,acryloxyisopropyl acid phthalate, acryloxyethyl acid phthalate, andcombinations thereof.
 16. The layered assembly of claim 14 wherein theethylenically unsaturated monomer including an epoxy group is selectedfrom the group consisting of glycidyl methacrylate, glycidyl acrylate,acrylated epoxidized soybean oil, allyl glycidyl ether,3,4-epoxycyclohexyl methyl methacrylate, and combinations thereof. 17.The layered assembly of claim 14 wherein the catalyst is selected fromthe group consisting of tetrabutyl ammonium hydroxide, methyl tributylammonium hydroxide, ammonium hydroxide, tetrabutyl ammonium chloride,methyltributyl ammonium chloride, triphenyl phosphine, chromium acetate,and combinations thereof.
 18. The layered assembly of claim 13 whereinthe adhesive further comprises: an ultraviolet photoinitiator.
 19. Alabeled container comprising: a container defining an outer surface; anda layered adhesive assembly, the layered adhesive assembly including aface layer and an adhesive layer; the face layer defining an outer edgeextending around the assembly, a front face, and an oppositely directedrear face, the adhesive layer disposed on the rear face, the adhesiveundergoing a reduction in tack upon sufficient exposure to radiantenergy, the adhesive layer includes a zone of adhesion, the zone ofadhesion is selected from the group consisting of at least one zone offully deadened adhesion, at least one zone of non-reduced ornon-deadened adhesion, at least one zone of partially reduced adhesion,and combinations thereof.
 20. The labeled container of claim 19 whereinthe zone of fully deadened adhesion is between the zone of non-reducedor non-deadened adhesion and the zone of partially reduced adhesion. 21.The labeled container of claim 19 wherein the zone of fully deadenedadhesion is adjacent to the zone of non-reduced or non-deadenedadhesion.
 22. The labeled container of claim 19 wherein the zone offully deadened adhesion extends along at least one of a top portion, aside portion, a bottom portion, or combinations thereof, of the outeredge of the face layer.
 23. The labeled container of claim 19 whereinthe layered adhesive assembly further includes at least one of indicia,designs, text, or combinations thereof appearing within the zone offully deadened adhesion.